A Parent’s Guide to Protecting Their Kids Online

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By Aliza Vigderman Aliza Vigderman, Senior Editor, Industry Analyst

Keeping yourself safe online is hard enough, but as parents, it’s also our responsibility to protect our kids online. Unfortunately, as online use in kids and teenagers continues to soar, so does the variety of looming online threats – cyberbullying, identity theft, cyber predators, phishing, scams, doxxing, and more.

Unfortunately, one study shows that the majority of children (72 percent) around the world have grappled with at least one cyber threat. Even more alarmingly, despite 83 percent of kids saying they would tell their parents if they ever felt unsafe online, only 39 percent of parents said their children had told them about such concerns. The gap between those figures indicates parents often do not know when their children face online dangers.

This guide explores the various perils kids face online and how parents can help. It dives into social issues such as cyberbullying and security issues such as weak passwords. It also explains common mistakes parents make and the importance of keeping the lines of communication open.

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The National Center for Education Statistics points out that 94 percent of children three to 18 years old have home internet access. And unlike before where shared family computers were the only way to access the internet, kids these days have access to personal gadgets such as smartphones, tablets, and laptops. Because of that, the online exposure of kids today is higher than ever. Hence, they are more at risk of experiencing a cyberattack.

Moreover, children and teenagers are prime targets. They tend to be less tech-savvy – particularly when it comes to digital security – than adults. They are also less mature emotionally and more trusting. It’s a combination ripe for fraud.

There is no way to 100 percent guarantee online safety because new threats emerge every day. That said, you and your children can take steps to greatly minimize the chances of them becoming targets. Let’s start with technical issues such as strong passwords.

Kid-Friendly Passwords

Let’s be honest: Passwords are necessary but, oh boy, are they a pain. We adults struggle all the time to remember the letters, numbers, and special characters for our gazillions of passwords. How can we expect our children to do something we can’t?

Good news – there are practical solutions that work for both adults and kids. Here’s how to approach password security with your children through age-appropriate conversations:

Why do we need passwords? To protect our accounts and personal information such as addresses, phone numbers, and Social Security numbers. Criminals who know this information could steal our money and make it a lot harder for us to get loans and even jobs.

What do password managers do? They store and manage our passwords in an encrypted vault so we don’t have to remember all of them. We just need to remember one master password that we use to get into the vault. Better yet, most password managers now support passkeys or biometric authentication (fingerprint or face scan) which are even more secure than passwords. Kids often find the idea of having their own personal vault that only their fingerprint can open pretty cool.

Are some passwords better than others? Yep! Some are easy to guess, like if it is your birth date or pet’s name. Avoid passwords with any identifying information!

Why is it a bad idea to use the same password for different accounts? Because if someone knows the password to just one account, they can try it with other accounts and get access to a lot of stuff.

What is identifying/personal information? Anything that can identify you specifically. It includes email addresses, ages, birthdays, and fingerprints and pictures (biometrics). You don’t want other people to have that information because they can use it to steal money or read your messages.

What happens if you can’t remember your password? Let us (your parents or caregivers) know. We can help you remember it or make a new one. Otherwise, you usually have a few tries to get the password right or can click a “Forgot Password?” link to reset it.

What are common mistakes people make with passwords? We’ve (parents or caregivers) done this in the past: Reused the exact same passwords, kept the same bases with just one number or letter different, used easy-to-guess phrases such as “1234,” and went with personally identifying information. Big oops all around. See our password security tips article for all there is to know on this topic.

Who can I share my password with? No one except us (your parents or caregivers). Don’t even share passwords with your best friends. Speaking of sharing passwords with us, we set up X account with a password for you. This way you can slowly get the hang of creating your own secure passwords. Here’s the password and the reasons it is secure.

What password requirements do most accounts have? Often, you must have at least 8 to 12 characters with uppercase and lowercase letters, numbers, and special characters. Many sites now show a password strength meter to help you create stronger passwords.

Strong passwords can be fun! For instance, you love your grandma’s mashed potatoes. So, take this sentence: “I love Grandma’s mashed potatoes but Daddy’s are pretty good too.” You can change it into a code using two steps. Step one is to take the first letter of each word. You’d get IlGmpbDapgt. Next, you can substitute special characters for some letters such as @ for a (or & to represent “and”). So, the final password could be: IlGmpbD@pgt.

Which is a better password, one based on your age or one on your favorite book? Favorite book since it is harder for people to guess and isn’t personally identifying information (still gotta be careful not to overshare on social media).

What happens if I share passwords with friends? Hopefully nothing, but that is a big risk to take. We understand it’s tempting because of file sharing or sharing Netflix, etc. However, I know a few people whose friendships ended, and guess what these former friends did? They knew their former friends’ passwords, hacked into their emails, read them, and spread gossip. Don’t open yourself up to these risks.

When should we update passwords? If your password is strong and hasn’t been compromised, you don’t need to change it regularly. The old advice about changing passwords every 30 to 90 days is outdated. However, you should immediately change your password if there’s been a data breach, if you’ve shared it with someone, or if you notice any suspicious activity on your account.

Can I write down my passwords? Sure, but that’s not always the safest way to store passwords. If you do decide to write down your password, make sure you hide the piece of paper you wrote it on somewhere safe.

Parents: Create passwords for young children using the principles discussed above. As they get older, come up with passwords together. When they are even older, let the kids create their own passwords (and share them with you). At a certain point, some parents “let go” fully and don’t require that their teens share passwords with them.

>> Read about: Most Dangerous Online Challenges

Antivirus Protection Software

Antivirus software protects your devices from viruses and malware. Luckily, many newer computers come with virus and threat protection already included. Otherwise, there are a few good free or low-cost programs. Some include parental controls. The most reliable and comprehensive software offers features such as:

  • Access Controls
  • Comprehensive Antivirus
  • E-Mail Screening
  • Firewall
  • Anti-Malware
  • Anti-Spyware
  • Anti-Keyloggers
  • Anti-Tamper Features
  • Intrusion Detection/Prevention
  • Security Information Management
  • Ransomware Prevention
  • Anti-Subversion Software

Explore: Read about the best antivirus software for protecting your family online.

Software and Application Updates

Keeping apps, programs, and operating systems current is one of the simplest yet most effective security measures. Cybercriminals actively exploit known vulnerabilities in outdated software, but the solution is simple: Enable automatic updates on all devices. This is especially important for children’s devices, as kids often ignore or dismiss update notifications.

Data and Location Tracking

This is a complex topic, but essentially, location tracking can be a double-edged sword. On one hand, it provides a way for us as parents to keep track of our children’s whereabouts. That’s one way we can keep them safe physically. On the other hand, a teenager might view location tracking as you breathing down their necks. Some feel stifled and explore ways to get around the tracking.

We should also mention that location data is one of the favorite targets of cybercriminals. If they find a way to track your offspring’s location, they use that to blackmail, stalk, or even harm your kid. If you decide to track your children’s location, here are some pointers:

  • Have a conversation about it and explain why you’re doing it. Try to get them to understand why you feel it’s important that you know their location, but at the same time, keep an open mind. Be ready to meet them halfway if they aren’t comfortable with location tracking.
  • Use a secure tracking app. While there are numerous family safety apps out there, not all of them are safe. Remember that these apps require access to important device data and personal information, so steer clear from apps that aren’t straightforward about what data they collect and how they store that data.

Clickjacking and Malware

“Click here for your free iPhone!” or “You’ve won $1,000!” – these enticing offers flood kids’ screens daily. Such promises particularly tempt children and teens but often lead to clickjacking or malware infections. Clickjacking occurs when criminals disguise malicious links with invisible overlays that trick users into taking unintended actions. While a basic clickjacking attack might just generate fake social media likes, sophisticated versions can transfer money from bank accounts or install spyware.

Explain clickjacking and malware to your kids. Many websites that children and teens frequent are particularly vulnerable to these deceptions. Caution your kids to use the latest versions of their web browsers and to not click on links that seem too good to be true. Likewise, if your kids see that their friends have posted odd links or messages, they should not click. Instead, they should ask their friends if they published the message.

Phishing Scams

Phishing attacks have become increasingly sophisticated, with cybercriminals now using AI to create convincing fake messages. Teens are particularly vulnerable. They’re targeted through fake scholarship offers, exclusive gaming rewards, concert tickets, or trendy clothing deals on social media.

Some of these teens then give up financial information, passwords, or other sensitive data. They think the offers are one hundred percent legitimate. Sometimes, they do look that way with good grammar and professional design. Train your kids to look for telltale phishing signs such as:

  • URLs or email addresses that have errors such as extra hyphens or transposed letters
  • Having to click on links to give information of any type
  • No secure lock symbol or https:// in the address bar
  • Weird or imperfect grammar
  • Website differences

Regarding the latter point, a fake luxury company page is likely to have differences (could be minor, could be major) compared with a genuine page. Your kids should type in URLs that they know to be legitimate instead of clicking on links in emails. Also, teach your children to hover over URLs before clicking. That way, they can notice early on if something’s off with a web address.

Awareness is an important piece of the puzzle. The other critical component is anti-phishing or software tools such as Norton, McAfee, Avast, and Total AV. Often, you can get protection against phishing, malware, viruses, and more in one program.

Online Shopping

Online shopping poses unique risks for young people. Beyond the obvious dangers of identity theft and fake goods, there’s the very real possibility of kids accidentally running up massive charges – something that’s become more common with the rise of one-click purchasing and saved payment methods.

Games with in-app purchases

In-app purchases have become a billion-dollar industry, and kids are prime targets. Some games are designed to be psychologically addictive, using tactics like limited-time offers and virtual currencies to hide real costs. One way to avoid surprise charges? Turn off in-app purchases entirely in your device settings. Also, regularly review your kids’ installed apps – many free games add purchase options through updates.

Parental controls and passwords

You can set parental controls to restrict app and store access. You can also set purchases to, “Don’t Allow,” or to require a PIN/password. Similarly, you should check that your child’s device is not logged into your Amazon.com account that has payment information stored. To be extra safe, don’t store your payment information anywhere on a device. Yes, it is a pain to manually enter credit card information each time but is worth it in the big picture.

Don’t give your children access to your passwords or payment information, or they could use that data to make purchases. Change your passwords if you think your kids have seen them.

Signs of fake deals

Counterfeit goods are a bit of a different story. Teens and adults alike can easily be fooled by apparent good deals and seemingly legit websites. Let your kids know to always be wary of deals that appear too good to be true. Don’t click on links hawking these deals. Instead, go to a retailer’s legit website and search there for the deal. Kids should get your permission before making purchases, too. Avoid making purchases with no fraud protection or unclear return policies.

Always look for https when making purchases (a lock symbol in the URL bar). Hypertext Transfer Protocol Secure offers secure encryption between browsers and servers to prevent theft.

Security for Streaming Online Entertainment: Games, Videos, Music

Teens love their online music and video games. In fact, more than 97 percent of teen boys play video games on some type of device, while 83 of teen girls do. Also, 24 percent of gamers in the U.S. are under 18 years old, while 36 percent are 18 to 34. It is not all fun and games, though, especially with potential dangers such as sexualized graphics and predatory strangers.

Parental Controls and Playing Games Yourself

Games can be educational. They also improve hand-eye coordination and critical thinking. That said, certain games provide children and teens with premature education through inappropriate content, sexualized graphics, and explicit music.

What can parents do? If you have younger children, one option is to set controls with rating limitations and enable features to shut off chatting. As for teens, make it a point to ask about the games they play. Dive into gameplay yourself. There’s no better way to learn about what your children are exposed to. It also makes for good conversation and bonding. Whether your children are younger or older, be in the know about the games they play.

Freebies and In-App Purchases

Free is not always free. For instance, a “freebie” may actually come with monthly subscriptions, in-app purchases, or malware. Ask that your kids come to you first before downloading anything, even if it is free. Caution them to watch out for “freebie” red flags such as requests for payment information.

Plug-Ins

Some videos or games ask that kids download plug-ins. Many times, they are viruses or malicious programs, so encourage your kids to discuss these downloads with you before proceeding.

Scam Apps

Some “games” may just be fronts for criminals to get information and money. Research apps first before downloading them, and show your children how to do the same. Let your kids know that even legitimate apps and games may store data such as their location, age, gender, and social media profile. Urge them to share the bare minimum they have to. Learn more in our parents’ guide to social media.

Social Media and Video Chat/Streaming Platforms

Children use social media and video chat to keep in touch with one another and make new friends. Of course, these platforms open up a whole new set of cybersecurity issues.

Social Media, Video Chat, and Personal Video Streaming

Social media, video chats, and video streaming make it easy for children and adults alike to let their guard down and trust people with private information. Even telling strangers snippets such as city of residence or phone number helps them track you down and uncover other identifying information.

Educate your children about the identity theft, stalking, and harassment risks of sharing their location, birthday, town, and even school name online. Someone who posts about a party they are going to in an hour gives stalkers a window into their movements.

Possible solutions: Not sharing the info at all, very high privacy settings, accepting requests only from people who know them in person

Explain that they might be contacted by people who make them feel uncomfortable or unsafe—and that people aren’t always who they say they are.

Possible solutions: Block these people, limit contact, let parents know, never go alone to meet a friend from online in person

Let your kids know that social media often presents an idealistic, inaccurate picture. It’s easy to look at everyone else’s shiny, smiling faces and to feel depressed about your own life.

Possible solutions: Lead by example by being more realistic on your own profiles, take others’ posts and pictures with a grain of salt

Warn your children about the dangers of posting inappropriate TikToks, messages, pictures, and videos. For example, colleges and employers may see older material and decide against bringing your child on board. Deleted does not always mean deleted, either.

Possible solutions: Wait a few seconds before hitting “Enter,” never post anything you would not be comfortable with a grandparent, college, or employer seeing

Some families use social media contracts that lay out the pros and cons of social media. The contracts describe risks such as cyberbullying and loss of privacy. Kids acknowledge these dangers. In turn, their parents agree to stay out of their affairs other than friending and observing them. No mortifying comments about how Jeff never changes his underwear!

Whether your family has a contract or not, a few questions can make for enlightening conversation on social media, video streaming, and chats.

  • Which apps or social media platforms do you [the kids] use?
  • What do you like and dislike about these apps?
  • Who do you talk with and send photos to?
  • Does anyone make you uncomfortable? How, and what do you do?
  • How restricted are the account settings? Can anyone anywhere in the world see what you post?
  • Ask to see a few posts (if you’re not already connected with your kids on the platform). Assess whether the posts are age-appropriate and if they pose particular risks.

Messaging: Email, Texts and Instant Messages

Here’s what parents and educators should know about these communication methods and how to keep children protected from the most common dangers of these interactions.

Email

While Gen Z largely considers email “for old people,” they still need email accounts for school, work, and creating other online accounts. This makes email a prime vector for phishing attacks targeting young people who may not recognize sophisticated scams designed to steal credentials or install malware.

Texting and Messenger Services

Today’s teens communicate primarily through messaging apps like WhatsApp, Discord, and Snapchat rather than traditional SMS texting. The ephemeral nature of many of these platforms – where messages disappear – creates a false sense of security and privacy. These platforms can become breeding grounds for cyberbullying, inappropriate content sharing, and contact from strangers. Monitor younger children’s messages. Keep the lines of communication open with kids of all ages so they can come to you when they feel uncomfortable or unsafe.

Sexting

Sexting is normal to many kids—scary but true. Of course, normal doesn’t mean OK. When teens sext, they open themselves up to their photos being used as porn. They can even be arrested for photos they took of themselves and originally sent themselves.

It’s helpful to explore the whys behind sexting. Why do teens sext? The reasons are many, for example, everyone else does it, it’s a way to get intimate with others, it grabs a crush’s attention, or it can serve as a joke (yes, really!).

Start talking with your children as early as possible about personal boundaries, personal responsibility, how to resist peer pressure, and the propensity of information to stay online forever and hurt people years down the road. Explain that other kids at school can manipulate these images and publicly shame them.

However, you may want to assume that your children are going to sext, anyway. As Sue Scheff writes for the Family Online Safety Institute, “It’s no different than our parents giving us the sex talk, hoping we would choose abstinence – but also giving us safe sex alternatives.” She suggests these moves:

  • Never forward or show sexts you receive to anyone
  • Never send unsolicited sexts
  • Don’t include identifying marks such as tattoos or scars in sexts
  • Send sexts only to people you know and trust 100 percent (that includes having met them in person)
  • Delete sent and received sexts ASAP from your devices

Cyberbullying

Cyberbullying is not always preventable. It often occurs on multiple platforms and can be an extension of in-person bullying (or vice versa). Forms of cyberbullying include:

  • Posting mean comments on social media or public forums
  • Posting embarrassing messages or photos online or sharing them with classmates
  • Sending threatening or harassing messages
  • Hacking into phone or social media accounts and using the information uncovered to bully others

Cyberbullying is similar to in-person bullying in some ways. One major difference, though, is that cyberbullies have the ability to hide their identity. A child who is bullied can’t always know for sure that the bully is not her best friend or cousin. It is also a lot easier to cyberbully because aggressors don’t have to deal with hurt reactions in person. In fact, some people might unintentionally cyberbully.

>Having their private phone or social media accounts hacked and then used to cyber bully others.

Ways To Protect Children And Teens Through Cyberbullying

Ideally, your children would know you support them and that they can come to you anytime about anything. Tell them this and show it through your actions. (If it is not the case that they can come to you, make sure they have other adults in their lives who can be safe spaces.) With cyberbullying, the goal is to get it to stop without making your child’s life even worse.

  • Listen to your child’s point of view and take any solutions they suggest seriously
  • Validate your child’s perspectives and view their concerns as legitimate
  • Ask what your child wants you to do

To expand on the last point, some children would rather handle the situation on their own and just need support, advice, or someone to vent to. You risk making the situation a lot worse and losing your child’s trust if you confront the bully’s parents or school administrators in a huge fit of rage without your child’s permission. Remember: This is about your child, not about you.

Sometimes, it’s possible to resolve cyberbullying through official channels such as meetings with school administrators or the bullies/their family. You may need to get in touch with your internet or phone service provider to remove harassing content.

Some children bounce back from cyberbullying easier than others do. Keep an eye on your children’s resiliency. You can help your children become more resilient by nurturing positive self-beliefs.

Recognizing The Signs Your Child May Be A Victim Of Cyberbullying

Symptoms that your children are being cyberbullied may include:

  • Avoiding the computer, cellphone, and other mobile devices
  • Appearing distressed immediately after receiving emails, texts, or messages
  • Changing eating and sleeping habits
  • Taking a new route or method of traveling to and from school
  • Finding excuses to not go to school
  • Declining grades or athletic performance
  • Showing signs of depression, low self-esteem and/or fear

If you notice any of these indicators, talk with your child. Many times, they are ashamed to admit to being cyberbullied or simply are not ready to talk about it. However, ignoring it does not solve the problem and may actually exacerbate it. Give your children space while keeping an eye on them. Emphasize that you are here for them, nurture their positive self-beliefs, and do things together that do not involve being online.

Parental Controls and Your Child’s Age

The effectiveness of parental controls varies dramatically by age. While they work reasonably well for elementary school children, tech-savvy teens can often bypass even sophisticated restrictions within minutes using VPNs, alternate browsers, or simply borrowing friends’ devices.

That’s one reason you should start talking with your children early about the digital world. Be interested right from the beginning in what they do online, who they chat with, and how they do it. When they make mistakes, provide a safe space for them to tell the truth. Yelling, shaming, or judging don’t do the trick. They’ll just make kids sneakier.

The ultimate goal is for your children to self-regulate their online use and to keep themselves as safe as possible as teens and adults. Common Sense Media offers a road map to self-regulation as you ease up on parental controls.

Mistakes Parents Make in the Name of Their Kids’ Online Safety

Mistake: Thinking parental controls are more effective than they really are

Parental controls are surprisingly easy to circumvent. Today’s kids share workarounds on TikTok and YouTube, teaching each other how to bypass restrictions. The real solution? Building trust and open communication so your kids want to make safe choices online.

Mistake: Treating kids as one size fits all, regardless of their age and personality

It’s a lot more appropriate to have parental controls on a five-year-old’s devices versus a fifteen-year-old’s.

Mistake: Commenting often on their kids’ social media

In general, kids want the freedom to conduct relationships their way on social media. Parental comments can be embarrassing. By all means, friend or follow your children, but observe them from a distance.

Mistake: Not leading by example

Do you spend way too much time online? Do you get into fights online? Do you happily click on suspicious-looking deals? It may be time to adapt your online behaviors to set a better example for your children.

Mistake: Avoiding the platforms your kids use because they seem too complicated or time-consuming

Yes, learning TikTok, Discord, or Roblox might feel overwhelming. But here’s the thing – you don’t need to become an expert. Just spending 30 minutes exploring an app your kid loves shows you care about their world and gives you crucial insight into potential risks. Plus, asking your kid to teach you their favorite app can be a great bonding experience.

Mistake: Sharing devices with kids under the same profile/Staying logged into email, shopping, and social media sites on devices that kids use

It’s a recipe for disaster (on many fronts!) if your kids have access to your online accounts. Just don’t do it. If you must share devices, set up separate user profiles. To be extra safe, don’t store passwords on your devices. Ensure that your kids don’t know or can’t guess your passwords. You cannot have both ultimate convenience and ultimate security.

Additional Thoughts for Parents on Cybersecurity

The digital landscape evolves at breakneck speed – new apps, platforms, and threats emerge constantly. What was safe last year might be risky today. As parents, staying informed feels like a full-time job, but remember: you don’t need to be a tech expert to keep your kids safe online.

We want to emphasize that youngsters’ IDs are extremely valuable to thieves. Even the most basic information can identify a child who has “perfect” credit. A child’s information can be sold on the dark web or passed along to scam advertisers. Kids don’t learn about these crimes until they apply for credit, an apartment, or student loans.

This guide is just one resource among many. Critical thinking, paying attention, and patience are the best assets parents have in the journey to keep their children safe online. Keep the dialogue open with your children to make sure they know you are available to help with concerns and questions.

Resources for Parents, Teens, Children and Educators

Check out the following resources on cybersecurity, safety, and online ethics.